Web Facts

ARTICLES :: FACTS & STATS :: LINKs & SOURCES

Articles

Online Retailing Continues to Grow June 01, 2004 from eMarketer.com

Almost four-fifths of online retailers had profitable operating margins in 2003, according to a recent study released by Shop.org and Forrester Research.

Making the Most of Multi-Channel Retail April 06, 2004 from eMarketer.com

The 2004 edition of “The Merchant Speaks” study from the e-tailing group determines that 37% of retailers are selling through a combination of the Internet, stores and catalogs, whereas only 26% were doing the same in 2003.

More Money = More Surfing By Robyn Greenspan | October 14, 2003

The digital divide has not disappeared, as research reveals a correlation between household income and Internet usage, with high earners spending the most time online.

Effects of Poor Privacy Policies March 16, 2004 from eMarketer.com

According to a survey of Internet users from The Customer Respect Group, over 26% of respondents say they if they are not happy with a site’s privacy policy, they will leave that site. Furthermore, over 22% of respondents say that if they do not find a privacy policy on a company’s site, they will not provide that company with any personal information. Only 4% of respondents claimed to not look at a site’s privacy policy.

Google Has Many Fans June 10, 2004 from eMarketer.com

Google is the most used search engine in the US, with 48% of those surveyed in a recent Standard & Poor's/InsightExpress poll using it as their primary search engine.

Traditional Companies Pick Up Online Ad Reins May 27, 2004 from eMarketer.com

Traditional, non-Web based companies are taking advantage of increased Web usage, such as a 26% rise in the average number of Web page views in the US, to push their online ad impressions up, according to Nielsen//NetRatings. Internet usage statistics point to growth in multiple metrics, proof of an expanding audience for advertisers. Page views are up 26% from Q1 2003 to Q1 2004, time spent on the PC is up 11%, and session lengths are up 6%. The monthly average time spent with PCs among US Internet users in the first quarter of 2004 was 53 hours, 46 minutes and 51 seconds.

Affluent Earn Top Spot for Net User Growth April 21, 2004 from eMarketer.com

According to Nielsen//NetRatings, affluent households are the fastest growing Internet-user income bracket in the US, with the unique audience of those who make over $150,000 increasing by 31% since last year.

Online Retailer Review February 20, 2004 from eMarketer.com

The latest American Customer Satisfaction Index (ACSI) report from ForeSee Results and the University of Michigan indicates e-retail received a customer satisfaction score of 84 out of a possible 100 in 2003, making it the highest scoring e-commerce category measured for the study.

Facts & Stats

Worldwide B2B revenues to pass one trillion: Apr 01 2003: eMarketer predicts that worldwide B2B ecommerce revenues will surpass USD1.4 trillion by the end of 2003. By 2004, worldwide ecommerce revenues are expected to total USD2.7 trillion. According to the research company’s latest report, the US will account for over one-half of worldwide revenues this year. At the end of 2003, B2B ecommerce revenues in the US will total USD721 billion. By 2004, the US ecommerce revenues are expected to reach USD1.01 trillion. The report also reveals that 70 percent of companies have experimented with purchasing online, but less than 10 percent of their total spending is currently being channelled via the Internet.

(eMarketer.com)

Predicted global internet usage by 2005: 1.17 billion people (up 183%).

(eTForecasts, Feb. 2001)

B2B E-Commerce 2005: $6.2 trillion (up 1,775%).

(Gartner Group, Feb. 2001)

B2C E-Commerce 2010: $1.1 trillion (up 1,864%).

(ActivMedia, Nov. 2000)

Colleges Offering E-Learning 2004: 3,300 (up 120%)

(IDC, Dec. 2000)

BUSINESS I.T SPENDING 2001: 65% of Global 2000 corporations expect IT budgets to go up 13.3% despite fears of an economic slowdown.

(Gartner Group, Inc., Feb. 2001)

COST SAVINGS, E-MAIL: E-mail in the workplace saves employers about $9,000 per employee annually - more than 300 hours of employee time are saved every year through e-mail usage.

(Ferris Research, May 2000)

COST SAVINGS, ONLINE PROCUREMENT: companies engaging in online procurement can reduce purchasing costs and time by over 70 percent.

http://www.nua.ie/surveys/index.cgi?f=VS&art_id=905356606&rel=true

COST SAVINGS: 1 terabyte of data contains the equivalent of 1 billion business letters, which would require 150 miles of shelf space to store.

(The Industry Standard, Feb. 26, 2001, p. 81)

E-COMMERCE Online spending in the United States surged 42 percent in February to $3.36 billion from $2.36 billion a year earlier as more consumers turned to the Internet to shop, a survey said, reports Bloomberg.

E-COMMERCE PROFITABILITY: 38% of online merchants made a profit last year and 72% of catalogue companies that moved their operations online were profitable.

(Boston Consulting Group, April 2000)

E-COMMERCE WORLDWIDE: E-Commerce will account for 8.6% of worldwide sales of goods and services by 2004, led by the US ($3.2 trillion in 2004 sales) and Western Europe ($1.5 trillion in 2004).

(Forrester Research) http://www.forrester.com/ER/Marketing/1,1503,212,FF.html

E-COMMERCE, AUTO BUYING: Almost half of the US households that purchased a new vehicle in the six months leading to March of 2000 used the Internet in the buying process.

(Gartner Group) http://cyberatlas.com/markets/retailing/article/0,1323,6061_416101,00.html

E-COMMERCE, HOLIDAY SHOPPING 2000: 80% of internet users in the US shopped for gifts online and 74% purchased gifts online during the 2000 holiday season -- up 11% and 7%, respectively, since 1999.

(PricewaterhouseCoopers, Jan. 2001). http://www.emarketer.com/estatnews/estats/ecommerce_b2c/20010124_pwc.html?ref=wn

E-COMMERCE, JOB SEEKERS: More than 40% of job seekers who used the Internet to post their resume or retrieve job listings got interviews as a result.

(Lee Hecht Harrison, December 2000). http://cyberatlas.com/markets/professional/article/0,,5971_534601,00.html

E-COMMERCE, RETAIL SALES IMPACT: Forrester Research released an online retail study projecting that the Internet will bring in $269 billion in retail sales in 2005, while influencing $378 billion in offline sales, over half a trillion dollars all together, reports Newsbytes.

(www.forrester.com)

E-COMMERCE, TRAVEL: Jupiter Media Metrix predicts that the US online business travel market will be worth USD33 billion by 2005, up from USD4 billion in 2000.

http://www.nua.ie/surveys/index.cgi?f=VS&art_id=905356439&rel=true

E-COMMERCE: 2.5 million firms in the US will be actively engaged in buying or selling via the Internet by the end of 2000, up from less than 600,000 at the beginning of the year. (Emarketer, June 2000).

E-COMMERCE: According to a recent report from Greenfield Online, during Q4 2000, 72% of online consumers in the US actually made a purchase on the internet.

http://www.emarketer.com/estatnews/estats/ecommerce_b2c/20010322_digital_consumer.html?ref=wn

E-COMMERCE: According to International Data Corporation (IDC), worldwide e-commerce (both business-to-business and business-to-consumer) revenue will rise from $350.38 billion in 2000 to $3.14 trillion by 2004.

http://www.emarketer.com/estatnews/estats/ecommerce_b2b/20010323_world_biz.html?ref=wn

ECOMMERCE: Ecommerce will account for 8.6% of worldwide sales of goods and services by 2004.

(Forrester Research, Oct. 2000).

EMPOWERING COMPANIES: 80% of companies online are using the Internet to explore new markets or trying entirely new businesses.

(The Economist / IBM, May 2000)

EMPOWERING DOCTORS: Stanford University’s medical Web site can answer a question raised by a patient 87% of the time.

(The New York Times, May 30, 2000)

EMPOWERING INVESTORS: According to a recent study by PRNewswire and The National Association of Investors Corporation (NAIC), 68% of investors visit a company's website before making an investment decision on the particular firm. Additionally, 64% primarily choose aggregate financial and investment websites for their investment research.

FAMILY, CONNECTING ONLINE: 26 million Americans have used email to start communicating regularly with a family member with whom they had not previously had much contact.

(Pew Research Center, May 2000)

FAMILY, CONNECTIONS TO FRIENDS: 66% of Internet users say email has improved their connections with significant friends -- 71% of women assert that; 61% of men say that.

(Pew Research Center, May 2000)

FAMILY, INTERNET DOES NOT IMPACT TIME TOGETHER: 88.4% of adults surveyed claimed the Internet had no effect on the time household members spend together. 93% felt the Internet had no bearing on the amount of time children spend with their friends.

UCLA study http://www.uclanews.ucla.edu/Docs/LSHL514.html

FAMILY, PC OWNERSHIP: Employment Policy Foundation (EPF) report, 51% (54.5 million) of US households have at least one computer. In addition, 43.5 million also have internet access. The EPF predicts that by November 2002, 68 million of US households will have computers and 66 million will have a computer and internet access.

http://www.emarketer.com/estatnews/estats/edemographics/20010115_us_house.html?ref=wn

INTERNET & ECONOMY, SIZE OF THE INTERNET ECONOMY: The Internet Economy grew 62% in 1999 to $523.9 billion and is projected to break $850 billion in 2000.

(Internet Indicators, June 2000)

U.S. WORKFORCE ONLINE: An estimated 70% of the US workforce have Internet access at work in 2000, up from 63% in 1999. This figure should rise to 85% by 2004, according to In-Stat. Small businesses (5 to 99 full-time staff), however, are rapidly adapting to the new Internet climate, with Internet penetration above 80% in 2000. These firms are expected to invest almost $7 billion on application services alone by 2004.

http://www.instat.com/pr/2000/ebusiness_pr.htm

US INTERNET USAGE: Average US Internet user went online 18 sessions, spent a total of 9 hours, 5 minutes and 24 seconds online and visited 10 unique sites per month.

(Nielsen NetRatings, June 2000)

INTERNET USAGE, BY GENDER: Female users of the Internet now outnumber male users according to a new survey shows by Media Metrix and Jupiter Communications. The survey is based on a sample group of 55,000 users. In May of 1999 the total U.S. online population was 45.4% female and 54.4% male. In May 2000 the numbers have changed to 50.4% female and 49.6% male.

http://washingtonpost.com/wp-dyn/articles/A137-2000Aug9.html

INTERNET USAGE, USA: 168 million Americans used the Internet in January 2001, 60% of U.S. population.

(Nielsen NetRatings, Feb. 2001)

SMALL BUSINESS, ONLINE SPENDING: Small businesses spent a total of $45.2 billion in the 12 months ending March 2000, a 138% increase on the previous year. About 3.4 million non-residential small businesses now have Internet access, along with 7.4 million small business branch offices.

(Cyber Dialogue, June 2000)

SMALL BUSINESS, ONLINE: The average annual income of a small business that utilizes the Internet is $3.0 million per year compared with an average of $1.9 million for small businesses in general.

(IDC, April 2000)

SMALL BUSINESS: 48% of online small businesses gain customers within a 50-mile radius of operation; the same is true for only 20% of their offline counterparts.

(eMarketer / Verizon, Dec. 2000)

SMALL BUSINESS: 55% of online small businesses have either broken even or completely paid for the cost of their site due to an increase in business.

(eMarketer / Verizon, Dec. 2000)

SMALL BUSINESS: A quarter of small businesses in the US are now using the Internet to provide customer service and support, with 10% using email marketing to promote their services to customers.

(Local Commerce Monitor, Feb. 2001)

WEB IMPACTS OFFLINE BUYING: Web research will influence $632 billion in offline U.S. consumer spending.

(Jupiter Communications, 2000)

PRODUCTIVITY: Technology companies that used the Internet as part of their business in 2000 experienced 2.7 times higher productivity than those that did not use the Web (13.4% increase vs. 4.9% increase).

(PricewaterhouseCoopers, Mar. 2001)

Links & Sources

Cisco Government Affairs: Facts & Stats

We provide facts and statistics on the Internet, the Internet Economy and Internet related processes - e-commerce, broadband access, Internet usage, etc. This information is culled from multiple sources to make it easy for the speechwriter, the policymaker and the staffer to get quick snapshots of the Internet Economy.

eMarketer.com

Try eMarketer's eStat Database -- browse tables and charts aggregated from 1,600 sources.

ClickZStats (formerly CyberAtlas)

Trends & Statistics: The Web's Richest Source